BMW/AR
Made by inventors, pioneers and brilliant designers, BMW is the one of the world’s leading manufacturers of premium automobiles and motorcycles. At JAMMED®, we find ourselves very fascinated by BMW’s trendsetting attitude, sustainability and resource-efficient production, so it was definitely a match made in heaven!
Challenge
Our client wanted to bring the virtual real deal closer to the next gen driver, focusing on what really matters: a hint of the BMW experience, for everyone.
Solution
Through the prototyping of a Virtual Reality (VR) App, we were able to share BMW’s spaces and sensations with their target audience. You know it, Sheer Driving Pleasure.
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